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Frequently Asked Questions
What is a 360° Virtual Tour?

360° Virtual Tours offer a simulated first-person view of an actual location thru a series of high resolution 360° degree panoramic images known as hotspots. Each panoramic is made up of a number of stitched images to create an uninterrupted view. They allow the user the freedom of choosing what to look at in high definition as well as jump between locations. This makes virtual tours a realistic and engaging marketing and educational tool that goes far beyond the capabilities of still images and video.

Our tours are accessible on all devices including virtual reality headsets. See some of our previous work in Our Portfolio 

What types of businesses are best suited to 360° Virtual Tours?

We do not have a set list of industries that best suit 360° virtual tours. In fact, we are still learning that just about every industry can benefit given it’s range of uses from an innovative marketing tool to realistic and effective on-site training and online shopping.

Why should I consider a 360° Virtual Tour?

Virtual tours can be tailored to suit a range of needs. They allow users the freedom to interact with a real location anywhere anytime. This authenticity inspires a greater sense of realism and confidence making it an ideal marketting and educational tool.

How many panoramas do I need?
A good rule of thumb here is to imagine using one panoramic per hotel room – not including a balcony, bathroom or another section of a larger room that you may wish to display. On the other hand, it is also worth noting that a larger space does not always mean more panoramas. A 50m swimming pool, for example, has fewer specific points of interest and therefore may not require the need to jump from one end of the pool to the other.
What features can be added to a Bespoke 360° Virtual Tour?

There is an ever-growing list of different options on offer and we will explain the best-suited ones for your business during the consultation phase. Examples include menus, navigation aids to help you move around the tour, audio, video clips, still photographs, video, 3d models, contact and booking forms and so on.

What are 'information points' or 'points of interest'?

Information points are usually represented by an ‘i’ icon on a virtual tour. When clicked, additional information, related to the panormic, is presented in a pop-up window. 

In general, a single info point can contain one of the following

  • Image Slideshow or Single Image
  • Image Slideshow / Single Image + Text (approx. 150 words)
  • Text only (500 words)
  • Audio File
  • iFrame integration 
  • Third party software e.g. contact forms, maps
  • Video 

We recommend using no more than 2 information points per panoramic to avoid overwhelming your visitors. Similarly, low quality or irrelevant media is discouraged.

While clients can submit their own media, our professional photographer and videographer service can create information points specifically tailored to the story you wish to present on your virtual tour.

What menu items should I have in the navigation menu?

Much like a website a cusomtised navigation menu can be included on the screen throughout the virtual tour. Here we can add important menu items like “About,” “Products,” “Pricing,” and “Contact”. To help with navigation on the virtual tour, we recommend including a ‘Locations’ menu item. 

Can I have people or moving objects in my 360° Virtual Tour?

Models can be included in a panoramic as long as they are still. Because we stitch several individual images together to make a full panoramic, we are unable to capture moving objects or large groups of people. These kinds of shots are best displayed as video as an information point.

Can I accompany a client on my 360° Virtual Tour?

Sure. Live-Guided Tours allow you to have a video call inside of a virtual tour with both parties viewing the same image at the same time. This provides the personal touch and assistance that remote showings may have lacked. 

To find out more about how our 360° Virtual Tours can ‘take your guests by the hand’ check out our Live Guided Tour article and instructions.

How long does it take to complete a 360° Virtual Tour?

A 360° Virtual Tour contains three distinct stages: planning, shooting and tour creation. Generally speaking, the time depends on the size of the premises and the amount of customisation needed. Most clients avail of our professional photography, videography and aerial services to enhance the information points on their 360° Virtual Tour which can add more time to the shoot.

Shooting generally takes between 2 hours to a full day. Following the shoot, we provide a link to the final tour within 7-10 days.

What do I do when I receive the final 360° Virtual Tour link?

The most popular choice is to embed it on the homepage of your website. However this varies depending on the need for the 360° Virtual Tour in the first place.

For example, you might decide to have your e-learning virtual tour made to be viewed on a CDROM or USB to be handed to staff or industrial site visitors.

How do I promote my 360° Virtual Tour?

When receiveing the final 360° Virtual Tour link, you will also  be provided with a marketing package to get visiors onto your tour. This includes a 10-15 second promo video and some customised panoramas from the shoot to share on social media.

For further assistance on getting the best from your 360° Virtual Tour, we are more than happy to support you.

What is a Google Virtual Tour?

Google Virtual Tours are hosted on Google Maps and associated with a business’s Google My Business listing. When someone finds a business listing on Google, they will be able to take a walk-through tour of the inside of your business.

This can lead to an expedited decision-making process for prospective clients. As well as that, the increased online engagement will be well-received by Google search engines who will credit you and your business in online search queries. 

Google Virtual Tours only allow users to roam around a location which make it mostly suited to smaller businesses in the reatil sector. To learn more about these tours, see our post, ‘How Google Virtual Tours convert online viewers into paying customers.’

How do I find out more about 360° Virtual Tours?

Please contact us with a brief description of your needs. From here, we will explain how we can best serve you.

To see some of our previous work, check out Our Portfolio 

How can I best prepare my location for the day of the shoot?

Help Videos

We are in the process of creating explainer videos to better educate you on getting the most from our products